About Uplink Creators

A brand-first influencer marketing agency.

Uplink Creators helps brands find creators whose audience genuinely fits their product, and organizes creator campaigns from the first brief to the final report.

01Our mission

Creator partnerships that make sense.

Influencer marketing works best when the creator, the audience and the product belong together. Our mission is to make those connections deliberately: to start from what a brand sells and who buys it, and to find creators whose audience and content genuinely fit.

We keep the work organized and transparent, so brands know what they are paying for and creators know what a campaign asks of them before they say yes.

02Our approach

Fit comes before reach.

Four principles shape every recommendation we make, whether we are building a shortlist or running a full campaign.

  • Product-first matching

    We start from what you sell and who buys it, then look for creators whose audience fits.

  • Relevant fit over reach

    Content style, audience, and credibility matter more than the size of a follower count.

  • Organized coordination

    Briefs, timelines, approvals, and publishing are tracked in one place, with one point of contact.

  • Flexible support

    Use us for Creator Matchmaking only, or for Full Campaign Management.

03Our values

How we work.

  • Honesty

    Campaign concepts are labelled as concepts. We do not show invented client work, results or follower counts.

  • Transparency

    Creator compensation and our service fee are separate lines in every proposal, so you see where the budget goes.

  • Fit over reach

    We recommend creators because their audience fits the product, not because their numbers are the biggest.

  • Respect for creators

    Creators are campaign partners. They make content in their own voice, with sponsorship clearly disclosed.

  • Your final say

    Brands approve the brief, the creators and the content before anything is published.

  • Care with information

    We use the details people share to run the work they ask for, and we do not sell them.

05Authentic partnerships

Our commitment to brands and creators.

We work with creators across technology, business, education, gaming, fashion & beauty, lifestyle, fitness & wellness and food & travel.

  • Real fit

    Creators are matched to products their audience will genuinely care about.

  • Clear briefs

    Requirements are set in the brief and shared with creators before they are selected.

  • Disclosed partnerships

    Sponsored content is clearly disclosed by the creators who make it.

  • No guaranteed promises

    We commit to the agreed scope and deliverables, never to reach, sales or virality.

Are you a creator? Join the creator network.

Have a product worth talking about?

Tell us what you are working on, and we will recommend the creators and the approach that fit it.